Founded in 2008, Axle Motorsport (Axle) is the brainchild of Malaysia’s premier Formula 1 racing driver Alex Yoong. Embodying Alex’s drive and passion for the sport, Axle provides progressive avenues to the motorsports industry. As the global dimension of this sports platform becomes increasingly prominent, Axle prides itself in growing leaps and bounds in the short few years since its inception.
Deeply entrenched in the belief that we are a family, not a workforce, and the values of trust, accountability, and responsibility from our foundation, Axle’s work culture is unique in that it offers best-in-class industry inner workings, providing innovative solutions to clients and stakeholders to fit the needs of a rapidly changing sporting environment.
Axle strives to be a worthy business partner by continually reinvesting in our knowledge of this fast paced industry, augmenting our robust networks and developing our skills-set.
“As we expand onto the global stage, we want to ensure that our success remains well-grounded in sustainable practices. Axle Motorsport is passionate about sports for young people and strives to encourage them to remain active in sports through a structured manner. In addition to sports training, this includes holistic advice encompassing their education and career.” – Alex Yoong
Our vision is goal-oriented and identifies where we’re going and how we’re going to get there. As we continue to grow we remain aware of our broader responsibilities and our intention is to become one of Asia Pacific’s leading sports solutions enablers.
The goal of training talents for the level they aspire to reach to has motivated Axle to develop programmes that emphasise individual skill development. To achieve this and meet our goals, we have developed a 360° approach that enables us to proactively look for new possibilities in talent development. One important way for us to do this is by attracting and subsequently retaining the best talents in this industry.
Our 360° platform is a seamless end to end approach that covers key aspects of technical know-how, knowledge sharing, branding and image management.
We believe in being 100% accountable to our clients and stakeholders. As we expand our role of being a strategic partner for companies all over the world, our core values remain unchanged – to become motorsports experts respected for delivering world-class service.
- Deep-rooted values
- Developing the right attitude to our service
- Dedication and teamwork
- Discipline, self-confidence, and sportsmanship.
These four values are crucial to the way we operate. We focus on opportunities, not restrictions and the best way to do this is by a fresh approach to situations and thinking out of the box.